Chinese Spring Festival, also known as Chinese New Year, is the most important holiday in China. It is a time of family reunions and traditional celebrations. Spring Festival has a profound impact on business operations and industrial production in China.
This article is to let you understand the influence of the Spring Festival and its impact on the smooth operation of your business.
2024 Spring Festival Holiday Schedule
What is Spring Festival Travel Rush
Spring Festival Travel Rush, literally translated as “Spring transportation”. It begins 15 days before New Year’s Day and lasts for 40 days. During the Chunyun season in 2023, there were 4.73 billion passenger trips. It is referred to as the largest annual human migration in the world. This presents significant challenges for the transportation system, with a surge in passenger traffic for aviation, railways, and roads, leading to congestion in logistics channels.
A view of Shenzhen North Railway Station on January 16, 2023
Impact on Chinese Companies
During the Spring Festival, many businesses in China shut down or operate with minimal staff. This is primarily due to the emphasis on family reunions and the widespread migration of workers back to their hometowns. As a result, production and manufacturing may be temporarily stopped, causing delays in product delivery, order processing, and customer service. The entire business cycle may be affected for a few weeks.
Empty main road in Shenzhen during Spring Festival
Dealing with the Impact
To navigate the challenges posed by Chinese Spring Festival, foreign clients should consider the following strategies:
1. Plan Ahead: Handle the disruptions caused by the holiday and adjust your production and shipment schedules accordingly. It’s important to start communicating with your Chinese suppliers in advance to understand their plans and make any necessary arrangements.
2. Stock Inventory: To prevent potential shortages, it’s best to maintain sufficient inventory levels before the festival begins. This will help minimize the impact of delayed production or shipment.
3. Maintain Communication: Establish proactive and transparent communication channels with your Chinese suppliers. Regularly inquire about their holiday plans, production timelines, and potential issues. This allows both parties to stay informed and make necessary adjustments.
4. Seek Alternative Suppliers: If your primary suppliers are severely impacted by the holiday, consider establishing relationships with alternative suppliers who are not directly affected by the festival. This can serve as a backup plan and ensure a continuous supply chain.
5. Flexibility and Patience: Understand that delays and disruptions are common during the Spring Festival. Maintain patience and flexibility in managing expectations and timelines.
Chinese Spring Festival is an extraordinary time in China, marked by festivities and family gatherings. Although it may cause temporary disruptions for Chinese companies and their foreign clients, careful planning, open communication, and flexibility can help minimize the impact. By maintaining productive relationships with their domestic suppliers and understanding the cultural significance of the festival, foreign businesses can navigate the challenges and ensure smooth operations during this period.